(CNN)Odell Beckham Jr. has a new strategy to spook the competition.
In Sunday’s game against the New England Patriots, the Cleveland Browns wide receiver was rocking a pair of shockingly orange custom cleats topped with a pair of jack-o’-lantern faces.The cleats are among the many custom shoes OBJ has been sporting this season in a partnership with Nike. The line of footwear includes weekly installments of designs inspired by some of Beckham Jr.’s favorite shoes and athletes. The neon orange cleat features Halloween-inspired designs.This week’s pumpkin cleats are inspired by the 2009 Air Force 1 Low Savage Beast. One foot bears a wide-smiled jack-o’-lantern while the other has a bit more of a sinister side. In addition to the Halloween-inspired shoe that OBJ was wearing in the game, this week’s collaboration with Nike also involves a tan cleat with a fur-like body and bright white sole. Read MoreBefore the game, OBJ wore a different pair of cleats with a tan exterior and furry feel.This is Week 8 of the cleat line, which has also produced flashy galaxy and animal print pre-game looks.